Lyca Mobile

Transforming Telecom Retail with a Seamless, Customer-Centric Platform

Lyca Mobile platform

Business Challenge

LycaMobile's legacy low-code e-commerce platform was inflexible, limiting growth and operational agility. The outdated system hindered new business models like post-pay, delayed market expansion, and caused siloed customer data. This restricted LycaMobile's ability to adapt to changing market demands and deliver a seamless omni-channel customer experience.

Industry

eCommerce

Lyca eShop mobile app interface showing the multi-vendor ecommerce platform
Lyca eShop platform
Lyca eShop platform

Lyca eShop was rebuilt from the ground up as a custom, customer-centric e-commerce platform. Rootquotient's solution delivered real-time insights, agile order management, and seamless vendor integrations. The platform enabled personalized customer journeys and multi-channel marketing, boosting both operational efficiency and customer satisfaction.

LycaMobile platform outcomes and results overview

How We Solved?

Rootquotient took an ownership-driven approach, starting with deep system analysis and client interviews to tailor the solution precisely to LycaMobile's unique needs. Agile development and iterative feedback ensured continuous refinement, resulting in a scalable, integrated platform with enhanced user experience and streamlined order processing.

Rootquotient delivered measurable impact by enhancing telecom e-commerce operations

Stack of phones displaying LycaMobile app screens illustrating improved e-commerce outcomes

0%

Increase in Average Order Value

0X

Increase in Customer Engagement

0%

Reduction in Bounce Rate

0<

Day Average Order

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Key Features

Buy-Now-Pay-Later feature background

Buy-Now-Pay-Later
Functionality

Robust Vendor Integration feature background

Robust Vendor
Integration

Effortless Invoice Handling feature background

Effortless Invoice
Handling

Easy Returns and Refunds feature background

Easy Returns and Refunds

Technical Stack

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Product Content Syndication via Icecat

Automates product listings with up-to-date specifications and high-quality images, accelerating catalog management and enhancing product presentation.

Lyca Mobiles smartphone product listing with Icecat-syndicated specifications
Lyca Mobiles SIM card product detail enriched via Icecat catalog
Stylus pen accessory product synced with Icecat content
Wireless headphones product listing with Icecat-sourced specifications
Lyca OMS desktop dashboard showing order management interface

Through this collaboration, we've pioneered solutions, including a feature-rich OMS application. It's a testament to our joint commitment to pushing technological boundaries “

Lyca eShop order management system interface overview

Advanced Order Management System (OMS)

Lyca OMS order lifecycle management system screenshot showing order stages

Provides comprehensive control over the entire order lifecycle, from placement to fulfillment, enabling faster processing times and improved customer service.

Lyca OMS dashboard displaying order fulfillment and processing analytics
MelissaKlarnaPayPalPayment gateway

Flexible Payment Gateways

Integrates multiple secure payment providers such as Klarna, PayPal, and Worldpay, offering customers diverse payment choices and a smooth checkout experience.

LycaMobile app screen showing account overviewLycaMobile app screen showing data usage details
LycaMobile app screen showing SIM plan selection
LycaMobile app screen showing top-up optionsLycaMobile app screen showing international call rates
LycaMobile app screen showing plan comparison and checkout
LycaMobile app screen showing order confirmationLycaMobile app screen showing payment options
LycaMobile app screen showing customer profile settings
LycaMobile app screens showcasing key user journeys

What's Next for LycaMobile?

With a £250 million investment, LycaMobile is driving next-generation telecom services through digital brand launches in Spain and the USA, eSIM technology adoption, enhanced omni-channel experiences, and operational automation, supported by continuous platform enhancements for scalability, security, and customer personalization.

LycaMobile digital brand experience showcasing next-generation telecom services
LycaMobile desktop app interface highlighting omni-channel digital experience

Make your product a success

Consult our experts

Rootquotient sets the gold standard for software development partners. The comprehensive suite of applications they delivered has significantly streamlined our operations. They remain our go-to partner for transformative technology solutions.”

Project Manager

Lyca eShop

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